Choosing a preset
Akira includes three built-in presets: Akira, Bloom, and Noir. Each one sets a different starting point for color, typography, and layout, built around a specific type of store. This guide explains what each is for and how to switch between them.
How to switch presets
In your Shopify admin, go to Online Store → Themes, then click Customize on Akira. Inside the theme editor, open the "Change theme style" dropdown near the top of the settings panel and select Akira, Bloom, or Noir. Switching presets updates the theme's color schemes, fonts, and default page width in one step, without touching any content you've already added.
The three presets
| Preset | Best for | Visual identity |
|---|---|---|
| Akira | Fashion and bodywear brands | Warm neutral palette, editorial serif headings (Cormorant), lookbook-first collection layout |
| Bloom | Skincare and beauty brands | Soft, clinical palette built around trust and ingredient storytelling, clean product-focused layout |
| Noir | Tech and hardgoods brands | Clean white base with a bold, moody dark accent scheme reserved for the hero and drop-style moments, spec-driven product page layout, suited to electronics or premium hardware |
Akira: fashion and bodywear
The Akira preset is built for apparel brands that sell on imagery. It uses a warm neutral color palette and pairs a serif display font, Cormorant, with clean sans-serif body text for a more editorial feel. Collection pages default to a lookbook-style layout, giving product photography more room to lead the page.
Bloom: skincare and beauty
Bloom is built for skincare, cosmetics, and wellness brands where trust and ingredient detail matter as much as the product photo. Its color palette is soft and clinical rather than bold, and the default layout keeps the focus on the product itself, with more room given to ingredient callouts and supporting copy than to full-bleed imagery.
Noir: tech and hardgoods
Noir is built for electronics, gadgets, and premium hardware brands. Like the other two presets, its base pages use a clean white background, keeping product photography and specs sharp and legible, while a bold dark color scheme is used deliberately for the homepage hero and drop/launch-style moments for contrast and impact. The product page layout is structured around specifications, comparisons, and technical detail rather than lifestyle photography.
Tip: Pick the preset that's closest to your brand, not the one that needs the least work. It's much faster to swap colors and copy on a preset that already matches your layout needs than to rebuild a different preset's page structure from scratch.
Presets are a starting point, not a limit
Every setting a preset applies, color schemes, fonts, page width, spacing, can be changed afterward in Theme Settings or on a per-section basis. Starting from Bloom doesn't lock you into a clinical look forever, and starting from Noir doesn't mean you're stuck with a dark theme. Presets exist to save you setup time, not to restrict what the store can become. See Color schemes and Typography for how to customize beyond the preset defaults.