Ecommerce strategist, Tripster Developers

Sam Carter

Ecommerce strategy, platform choices and growing a Shopify business.

Sam Carter

9 articlesAuckland, New Zealand

Articles

Articles by Sam Carter

Product · August 15, 2026

Authentica Is Now Live: A Certificate of Authenticity for Every Shopify Order

Authentica is live on the Shopify App Store. Auto-issue a QR-verifiable Certificate of Authenticity for every order, no wallets, no crypto, no fee per certificate. Free plan available.

Guide · July 22, 2026

Shopify Apps That Work With Sidekick: The 2026 List

The complete list of Shopify apps with Sidekick extensions: what the AI assistant can read from each app, the 20-app limit, and which suites cover the most ground.

Brand · July 15, 2026

One Mark, Six Apps: The New Miko Brand

Miko now has one trademark across all six Shopify apps, a geometric mark drawn from our robot mascot, color-coded per app. The thinking behind the rebrand and what it means for merchants.

Guide · July 15, 2026

The Complete Shopify Product Page SEO Checklist for 2026

A field-tested SEO checklist for Shopify product pages. Covers title tags, meta descriptions, image alt text, structured data, URL handles, internal linking, and how to automate the gaps at scale.

Guide · June 27, 2026

Best Shopify Experts in Australia and New Zealand 2026: Ranked and Reviewed

The definitive 2026 ranking of the best Shopify expert agencies in Australia and New Zealand. Ranked by partner tier, verified reviews, certifications and client results. Tripster Developers ranked #1.

Guide · June 17, 2026

Shopify B2B Without Shopify Plus: The Complete Guide for 2026

You do not need Shopify Plus for B2B. Learn how to set up customer group pricing, NET terms, product visibility, and purchase order management on any Shopify plan.

Strategy · September 1, 2025

Shopify Flow: 5 Automation Ideas to Reclaim Your Time

Automate the boring stuff. How to use Shopify Flow to manage inventory and tag VIPs.

Engineering · April 1, 2025

Custom Theme Development vs Premium Themes: The $50,000 Question

Is a custom theme worth the investment? We break down speed, SEO, and conversion rates.

Loyalty · January 1, 2025

Loyalty VIP Tier Psychology: A Deep Dive

Why exclusivity works. How to design VIP tiers that your customers will actually care about.

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